DODO Design Agency partners with Bellafricana, a brand with a strong message, to create an equally powerful image. Last week, we shared a lesson in the branding process. The first step that was mentioned was for you to ensure you do your research. We are now so close to revealing the new Bellafricana brand, but before then here is the second step to take into consideration.
About: Bukky Asehinde
Recent Posts by Bukky Asehinde
If you haven’t heard of Sacfruits, a Healthy snacks and fruit processing company in Nigeria, then you are really missing out. Sacfruits produces dried fruits, it’s that simple. Just as the name implies, fruits that have been dried. I don’t know about you, but as much as I love eating fruits, I am never able to save some from spoiling. Instead of watching her fruits get spoilt in the kitchen, the founder of SacFruits, Mrs Afie Braimoh-Giwa was inspired to birth SACFruits.
A behind the scenes look at the branding process and why it’s important for business (A 3-part series). A few months ago, a business owner called me. She wasn’t making any sales. She had a great business that met a growing need amongst Nigerians, how to eat and live healthy. Her business made and sold healthy 100% organic meals, snacks, drinks and even cosmetic products, and her passion for people living their best life was so inspiring. However, her identity, packaging and website were all hindering her from making sales. Many people, she complained, had point blank told her that with her packaging, no one would take her seriously.
The 7th edition of The Bridge Leadership Foundation Annual Career Day, the largest event focusing on the development of young people will take place on the 15th of July by 8am at the Calabar International Convention Centre, Calabar, Cross River State.
More than 2,800 participants from different states in Nigeria will gather for the Career Day. Youths, employed and unemployed, business leaders, entrepreneurs, innovators, investors, government officials, as well as policy makers will meet at the one-day event which is aimed at inspiring action and promoting the existing innovation and creativity in products ‘Made In Nigeria’.
Blingshiki redefines African fashion by introducing Rhinestones to substitute traditional embroidery in fabric adornment. Blingshiki is a quality fashion brand that is Inspired from Danshiki. Every design you buy is a custom order and each piece is unique in its own way characterised by beautiful rhinestone detail. Without a doubt, once you put on your blingshiki, you tend to feel and look like a boss.
Bellafricana.com, an online platform that connects quality indigenous/afrocentric creatives to their global consumers, strives to enhance non-oil export in the Nigerian Economy with the support of the Nigerian Export Promotion Council (NEPC) and the Chief Executive Officer, Mr Olusegun Awolowo.
The overarching aim is to bridge the gap between producers of locally made products and their consumers locally and globally, thereby enhancing the zero oil movement.
In line with the dream of the present and future government, Bellafricana is grooming a community of quality indigenous creative businesses with exportable products which have the potential of increasing the economy’s export earnings by multiple folds.
Treasures by ISURA is a jewelry outfit created by Efe Fagbeja who has always been intrigued by jewelry and the way they work.Efe is a bubbly creative who likes to DIY a lot. She is tenacious and perseveres (I guess you have to be when working with precious stones and fragile strings)
It is important to state that as a kid, Efe would pick shells on the beach and try to string the ones with holes in them. It is safe to say that there was absolutely no way she was going to live a life outside of making and designing accessories.
Do you know what it means to be Bellafricana verified? This article breaks down what exactly it means. Bellafricana is an initiative with a focus on Made-in-Nigeria Non-oil products development where customers and suppliers engage and transact to bridge the buyer-seller gap and create a wider outreach for Nigerian products locally & abroad.
Bellafricana is strongly supported by the Nigerian Export Promotion Council (NEPC) headed by Mr Segun Awolowo and endorsed by…
Having a thirty-five-year history behind it, and with exhibitors from about twenty-one African countries, South African “Africa’s Travel Indaba”, is undoubtedly Africa’s biggest annual tourism marketing event as well as one of the top three events of its kind on the global calendar. Therefore, I am always looking forward to having a great time at this Africa’s own international expo and I must say that in the past four years that I have had the privilege of attending Indaba, it’s been truly fantastic as well as memorable.
Sahara Sunrise founder and CEO Eme Ugwuegbu, a.k.a, The Shea Butter Lady, is such a likeable person. Not only is she an advocate of Natural healthy hair and body care, but she is also dedicated towards ensuring you have the best care. You certainly have a lot to learn from her, hence why Bellafricana is always bringing to you Exclusive Interviews of founders in the Creative Industry in Nigeria (Africa). Let’s meet her…
You are invited to The Lagos Leather Fair, the first ever specialised fair of its kind on this scale in Nigeria. The LAGOS LEATHER FAIR is a private initiative born out of a need to redress the current situation, specifically within the leather industry. It is fundamentally a business project designed to unlock the huge potential of the leather industry and to empower the players along the leather value chain. Its ultimate goal is to deliberate on the challenges facing the industry, start a discourse, tell our stories and offer innovative solutions.
When you see that you are glowing, you know it has something to do with the kind of products that either goes into your skin or mouth. You need to ensure you show your body some love, and stay away from harsh chemicals. This is why I have made it easier for you to identify 8 Natural beauty brands you can trust in Nigeria. Natural Beauty is a lifestyle that is sustainable.
The ethos at Inner Beautee is “feel good, look good” and I totally agree with that statement, as they take pride in taking care of all clients inside-out. Inner Beautee works hard to provide African inspired Natural, Organic, Fair-traded and Traceable quality bath, hair and skin care products.
All ingredients are free from parabens, vegan and baby friendly, not tested on animals and packaged in 100% recyclable materials.
Aweni Organics is one of the top natural beauty manufacturing companies in Nigeria. All their products aim to create 100% Natural Hand-crafted Shea Butter-based products of a High Quality. They thoughtfully package and present each product to ensure an exceptional African body care experience.
All luxurious Soaps, Whipped Body Butters, Soothing Balms and Moisturising Oil Blends are made from carefully and ethically sourced and selected Food Grade Organic Shea Butter, Nourishing Oils and Botanical Extracts; 95% of which are indigenous, primarily to Nigeria, and then the African Continent.
The Potters Signature (Best Emerging Fashion Brand ACE Awards 2017) is creating new wave of the shopping experience by collaborating with upcoming and established entrepreneurs in curating a unique event in the city’s trendiest neighbourhood (The Lekki Peninsular) has been moved till further notice in 2017.
Recent Comments by Bukky Asehinde
- September 26, 2016 on Honeymoon Experience in Stone Town Zanzibar, Tanzania
- June 16, 2016 on Some Major Lagos Markets, Nigeria
- May 24, 2016 on The Rise Of A New Era In The Nigerian Textile Industry
- May 22, 2016 on The History Of Aso-Oke Textile
- May 5, 2016 on 5 Entrepreneurship Lessons Working In McDonald’s