The History Of Aso-Oke Textile

Aso-oke is the traditional wear of the Yoruba’s (the tribe of the southwest people in Nigeria, Africa). The Yoruba’s are the second largest tribe in Nigeria after the Northerners. Aso-Oke is a cloth that is worn on special occasions by the Yoruba’s usually for chieftaincy, festivals, engagement, naming ceremony and other important events. 

It is said that “the beauty of Aso-Oke comes out more when it is taken as Aso-Ebi (group of people e.g. friends, families e.t.c)”, however Bellafricana is prepared to show the beauty of Aso-Oke in interior decorations, fashion, shoes, bags and many more.

Cloth weaving (Aso-Oke) started centuries ago amongst the Yoruba’s but predominantly amongst the Iseyin’s (Oyo-State), Ede (Osun State) and Okene (Kogi State) and some areas in Ghana. The fibres used for weaving are either locally sourced or brought from neighbouring states (northern parts of the country).

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3 Lessons To Learn From The EFCC Social Media Handler

By Friday, July 28, 2017 0 , , Permalink 4

The Economic and Financial Crimes Commission (EFCC) was set up by the Nigerian government to fight corruption and has a high level of support from the presidency, so imagine our surprise when sometime in 2016, the commissions twitter account “came alive” and constantly encompassed it’s followers with a healthy dose of laughs and thought provoking tweets daily 

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Lessons In Branding 2 – DODO Design Agency Partners With Bellafricana

DODO Design Agency partners with Bellafricana, a brand with a strong message, to create an equally powerful image. Last week, we shared a lesson in the branding process. The first step that was mentioned was for you to ensure you do your research. We are now so close to revealing the new Bellafricana brand, but before then here is the second step to take into consideration.  

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Sacfruits, Healthy Snacks in Nigeria

If you haven’t heard of Sacfruits, a Healthy snacks and fruit processing company in Nigeria, then you are really missing out. Sacfruits produces dried fruits, it’s that simple. Just as the name implies, fruits that have been dried. I don’t know about you, but as much as I love eating fruits, I am never able to save some from spoiling. Instead of watching her fruits get spoilt in the kitchen, the founder of SacFruits, Mrs Afie Braimoh-Giwa was inspired to birth SACFruits

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Lessons In Branding – DODO Design Agency Partners With Bellafricana

A behind the scenes look at the branding process and why it’s important for business (A 3-part series). A few months ago, a business owner called me. She wasn’t making any sales. She had a great business that met a growing need amongst Nigerians, how to eat and live healthy. Her business made and sold healthy 100% organic meals, snacks, drinks and even cosmetic products, and her passion for people living their best life was so inspiring. However, her identity, packaging and website were all hindering her from making sales. Many people, she complained, had point blank told her that with her packaging, no one would take her seriously. 

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You Are Invited To The Bridge Leadership Foundation Annual Career Day Conference And Exhibition

The 7th edition of The Bridge Leadership Foundation Annual Career Day, the largest event focusing on the development of young people will take place on the 15th of July by 8am at the Calabar International Convention Centre, Calabar, Cross River State.

More than 2,800 participants from different states in Nigeria will gather for the Career Day. Youths, employed and unemployed, business leaders, entrepreneurs, innovators, investors, government officials, as well as policy makers will meet at the one-day event which is aimed at inspiring action and promoting the existing innovation and creativity in products ‘Made In Nigeria’. 

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Blingshiki Redefines African Fashion Using Rhinestones

Blingshiki redefines African fashion by introducing Rhinestones to substitute traditional embroidery in fabric adornment. Blingshiki is a quality fashion brand that is Inspired from Danshiki. Every design you buy is a custom order and each piece is unique in its own way characterised by beautiful rhinestone detail. Without a doubt, once you put on your blingshiki, you tend to feel and look like a boss.

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NEPC Sponsors Bellafricana Member Selected For An Award In The US

Bellafricana.com, an online platform that connects quality indigenous/afrocentric creatives to their global consumers, strives to enhance non-oil export in the Nigerian Economy with the support of the Nigerian Export Promotion Council (NEPC) and the Chief Executive Officer, Mr Olusegun Awolowo.

The overarching aim is to bridge the gap between producers of locally made products and their consumers locally and globally, thereby enhancing the zero oil movement.

In line with the dream of the present and future government, Bellafricana is grooming a community of quality indigenous creative businesses with exportable products which have the potential of increasing the economy’s export earnings by multiple folds.

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17 Social Media Mistakes That Are Killing Your Brand

Social media marketing is one of the most effectual ways a brand can use to build awareness, interact with customers and find potential clients so it’s no wonder why many businesses are adapting to it. Besides, it does seem rather easy enough – Post, like, share, comment. Right? 

Wrong.

Social media is a tool and like most tools, if used carelessly can do your business more harm than good. You wouldn’t want to chase your existing customers away and repel potential ones would you?

I think not.

Without further ado, below are lists of social media marketing faux pas that can ruin or are already ruining your brand.

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Meet the Founder of Isura | Exclusive Interview

Treasures by ISURA is a jewelry outfit created by Efe Fagbeja who has always been intrigued by jewelry and the way they work. 

Efe is a bubbly creative who likes to DIY a lot. She is tenacious and perseveres (I guess you have to be when working with precious stones and fragile strings)

It is important to state that as a kid, Efe would pick shells on the beach and try to string the ones with holes in them. It is safe to say that there was absolutely no way she was going to live a life outside of making and designing accessories.

Lets meet her. 

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Are You Bellafricana Verified?

Do you know what it means to be Bellafricana verified? This article breaks down what exactly it means. Bellafricana is an initiative with a focus on Made-in-Nigeria Non-oil products development where customers and suppliers engage and transact to bridge the buyer-seller gap and create a wider outreach for Nigerian products locally & abroad.

Bellafricana is strongly supported by the Nigerian Export Promotion Council (NEPC) headed by Mr Segun Awolowo and endorsed by…

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